VOW HQ Joins Forces with Sports Tech HQ, Expanding to Indiana

VOW, the first premier end-to-end event and guest management technology, has formalized a partnership with Sports Tech HQ (STHQ) to expand its presence in Indiana. This initiative will enable VOW to collaborate closely with local sports organizations and entrepreneurs, advancing its mission to simplify and personalize live events for those who organize and attend them.

Having powered high-profile events for NBC, “Saturday Night Live,” and other major brands, VOW’s platform seamlessly integrates guest management, RSVPs, data capture, seating, dynamic ticketing, stakeholder and sponsor interactions, and real-time communications. The technology also auto-generates a fully customizable event experience app—available on the web, iOS, and Android—giving attendees instant access to event details, personalized interactions, and live assistance.

From red carpet premieres to large-scale sporting events, VOW’s white-glove, AI-powered platform has proven its ability to handle up to 10,000 guests and seats, scaling to 50,000 by Q1 2026.

“Indiana is at the intersection of sports and technology,” says Jennifer Brisman, Founder of VOW. “This partnership allows us to collaborate with a forward-thinking community and deliver solutions that empower professionals to create seamless, high-touch live experiences.”

As the newest addition to Sports Tech HQ’s network of 40+ sports tech companies, VOW has already played a key role in powering One-Zero Indy, the STHQ Showcase at the Indy Classic, and the upcoming STHQ Innovation Summit at the NFL Combine.

“VOW’s approach to event management aligns with our focus on integrating technology to elevate the fan experience,” says Jeff Hintz, Executive Director of Sports Tech HQ. “They’ve proven their value at our events, and we’re excited to see how they continue to support teams, leagues, and venues across Indiana.”

ABOUT VOW
VOW is revolutionizing the Experience Economy. VOW’s vertical SaaS platform enables sports, media, entertainment, and corporate events professionals to streamline the management of live events by eliminating the chaos of juggling decades-old fragmented tools and inefficient workflows. VOW unifies seating, ticketing, communications, and stakeholder interactions into one intelligent system—saving pros 33% in operational costs while transforming how guests, attendees, and fans discover, plan, and experience live events at scale. Since its launch, VOW’s B2B2C solution has been trusted by major brands including PFL-MMA, NBC’s Saturday Night Live, and GLAAD Media, engaging over 4,500 corporate groups and sponsors, and 45,000 guests at premier venues like HULU, Hard Rock, Rockefeller Center, The Anthem and more. Soon, VOW’s AI-powered frameworks will give event heroes a digital event team on command and guests a personalized assistant on-demand.  www.vow.app

ABOUT SPORTS TECH HQ
Sports Tech HQ is a nonprofit organization fueling Indiana’s transformation into a global hub for sports technology. Home to a world-class sports infrastructure, Indiana provides the foundation for entrepreneurs to advance innovations that elevate the game for fans, athletes, and teams. Sports Tech HQ attracts companies from around the world to join its collective, positioning them at the forefront of an industry projected to reach $100 billion by 2030. Discover how these companies are driving the future of sports through Indiana’s robust ecosystem of partners at sthq.org.